‘Slow Death by Rubber Duck’ book launch a huge success

Slow Death By Rubber Duck, written by Rick Smith and Bruce Lourie, launched in Vancouver on May 19th and Toronto on May 10th amidst much media interest.

Tides Canada hosted the authors at the Vancouver book launch, held at the Tides Renewal Centre. Guests  from all walks of life came to hear what motivated the authors’ decision to experiment on their own bodies over one week.

Smith and Lourie demonstrated how levels of toxins in their bloodstream increased following exposure to certain products, such as plastic lunch boxes and microwaved dinners.

You can see footage of the two authors during their week long experiment on the book’s website.

The book has attracted a lot of media interest, with outlets across Canada featuring findings from the book as both news items and feature stories within their health and lifestyle sections.

“For two days, the men lived in the same Toronto condo. They read, they watched TV and played some Guitar Hero, the video game that simulates being a frontline guitarist in a rock band. Both men left the condo each night. During the day, Smith showered and shaved with consumer products he didn’t normally use, he drank coffee in a polycarbonate cup and ate meals that were heated in a microwaveable container. Lourie ate tuna at every meal and drank tea. Shortly into the first day, the carpet and couch at the condo were treated by a carpet cleaning company…” – read Geoff Nixon’s feature piece on

Some of the results of their personal experiment are highlighted in the book:

  • Mercury, which is harmful to children’s development, increased by 2.5 times after test subjects ate tuna
  • Bisphenol A, a known hormone-disrupting chemical linked to breast and prostate cancer, increased 7.5 times after eating canned foods out of a microwavable, polycarbonate plastic container
  • Triclosan, linked to the increase of bacterial resistance, increased an astounding 2,900 times through the use of anti-bacterial soaps and other personal care products

Protect yourself from toxins – by looking at Toxic Nation’s website.

Read more reviews of Slow Death by Rubber Duck at the Ottawa Citizen, Globe and Mail, and Vancouver Sun.

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