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The Unlikely Revolutionary
Joel Solomon, Vice-Chair of Tides Canada, is profiled in this month’s issue of Vancouver Magazine.
Joel Solomon has put his millions, and those of a powerful circle including Rubbermaid heiress Carol Newell, into a new business-first socialism
By Frances Bula published May 25, 2009
Across from Victory Square, a crowd is celebrating the reopening of the historic Flack Block, a monument to Vancouver’s gold-profiteering past that has been transformed into a home for people who believe in changing the world one socially responsible business at a time. Mayor Gregor Robertson, reading a proclamation honouring the restored building, and several of his councillors are here on the fourth floor.
So are a woman with a company that manufactures cloth menstrual pads, a man whose firm delivers organic food to people’s homes, and staff from the collection of like-minded save-the-world enterprises that have decided to bunk at the Flack Block, like Rainforest Solutions Project, IdeaLever, and ForestEthics.
Amid the bustle at what’s now called the Tides Renewal Centre, the man at the centre of the room seems unremarkable…….
